Partners in progress
Physical strength and Mental Fitness go hand in hand. That's why we're proud to partner with the NBA to champion both on and off the court. Through this partnership, we welcome two-time NBA Champion and two-time Olympian Jrue Holiday as a Rhone Brand Ambassador, and we're honored to support the Kevin Love Fund's mission to break mental health stigma.
Together, we're working to show that training your mind is just as important as training your body. Because true strength comes from both.
Jrue Holiday
As a two-time NBA Champion, two-time Olympic Gold Medalist, and 2023 Muhammad Ali Sports Humanitarian Award recipient, Jrue Holiday is a leader on and off the court. His commitment to Mental Fitness, community impact, and excellence in sport aligns seamlessly with Rhone’s mission, making this partnership a natural fit.
Off the court, Jrue and his wife, Olympic Gold Medalist Lauren Holiday, co-founded the JLH Fund to combat systemic racism and economic inequality by empowering Black and Brown entrepreneurs and supporting community-driven initiatives across the U.S.










